The secret to running a profitable CrossFit affiliate
The secret to running a succesful Crossfit box is understanding how much a new member is worth.
June 29, 2022
CrossFit online marketing
Latest Articles
Marketing Before Opening Your Affiliate
So here is the rule, if you have an open date, you better be marketing! As long as you have a date circled on the calendar and you are upfront with potential clients about when they can expect...
July 1, 2022
15 Social Media Mistakes That Make Crossfit Boxes Unprofessional
Beware: Social media can help or hurt your business. But that’s for you to decide. Here, I’ve compiled a list of some of the most common mistakes businesses commit when dealing with social media.
July 1, 2022
The Ultimate Guide to Conversion Optimization for CrossFit Boxes
You need to get crystal clear on what you’re trying to do. Do you want more people to go to your website? Do you want people to go to your landing page? Do you want current members to like your Facebook Page?
June 29, 2022
3 Common Objections To CrossFit And How To Deal With Them
This is probably the biggest objections to CrossFit. CrossFit is typically more expensive than the average Globogym, but that’s nothing to fret about. You shouldn’t be trying to compete...
July 1, 2022
5 Ways to Pipit Your Google Places Page For CrossFit Marketing
You’re insane if you don’t have a spectacular Google Places page for your CrossFit marketing. It’s probably the easiest way to get recognized locally aside from people actually driving by your facility. It’s simple to do...
July 1, 2022
The Beginner's Guide To Setting Up LinkedIn For CrossFit Boxes
LinkedIn is a great tool to build your professional network. It can help you get leads as well as get in touch with professionals just like you. This guide will show you how to set up LinkedIn for CrossFit.
June 29, 2022
5 Ways to Justify CrossFit Pricing
CrossFit pricing is one of the biggest roadblocks that prevents people from joining CrossFit. Why join CrossFit when you can join your local Globo gym for $25 a month? You need to help people realize the...
July 1, 2022
3 Persuasion Techniques to Get More CrossFit Members
These persuasion techniques to get more CrossFit members are based on the book Influence: The Psychology of Persuasion by Robert Cialdini. If you haven’t already read this book, I highly recommend...
July 1, 2022
Pinterest For CrossFit: How to Setup Your Page
You might want to use Pinterest for CrossFit since it's the fastest growing social network in the world. If you like using it then I’d recommend that you try it out. Pinterest is a website where you have...
July 1, 2022
What Do Angry CrossFit Members REALLY Want
Why are some CrossFit members angry? Are they mad at the workout or CrossFit or the community or the facility? No matter what business you go into you're going to have angry customers. Sometimes they're anger...
July 1, 2022
CrossFit Marketing with YouTube
YouTube is the largest video website in the world and it might be wise to utilize it for your CrossFit marketing. You might be thinking YouTube is only for cat videos and people getting getting hurt, but many...
July 1, 2022
How To Turn CrossFit Haters Into Evangelists
Got haters? Read on to learn how to turn those CrossFit haters into evangelists. It’s seems like everywhere you look these days, someone is complaining or offended over nothing. Just check out the comments section...
July 1, 2022
A Simple Way To Get More CrossFit Members
Many boxes are looking to get more CrossFit members. But how exactly do you do it? You probably have a website or a Facebook page or get referrals. But how do people feel when they get to your website or...
July 1, 2022
We're hiring!
PPL Labs is looking for inside sales reps and an inside sales manager to join our growing sales team: http://jobs.ppl-labs.com/apply/
May 2, 2022
How Much Does Music Really Matter?
There's nothing like pulling up to the gym ready to run through a brick wall. Your pre-workout is just about to kick in and you watched a couple motivational videos before you step in to realize you forgot your headphones.
July 1, 2022
Why Gyms & Studios Must Have a Fitness Website
People turn to the internet when looking for gyms in their area in today's modern society. A few years ago, you looked them up online on a desktop, got a map, and drove out to take a tour of the gym.
July 1, 2022
CrossFit SEO: Top 7 Marketing Lectures from 1000 CrossFit Conversations in 2022
You say you've got the best CrossFit community in your area. You finally built yourself a new website (2 years ago.) It feels like you’ve spoken to every SEO, SEM, PPC, OMG expert in the country.
July 1, 2022
5 Core Principles Of Gym Marketing
Every new season is the time we vow to work out more. Year after year, sometimes you continue to vow to work out, yet fail to follow through. This year, make a new vow: vow to change your gym marketing strategy.
July 1, 2022
10 Ways to Make Yourself Known to the CrossFit Community
Gyms are good for more than just jogging. Marketing gyms can help big companies grow and compete in an environment where it can be dangerous to spread the word for one’s company.
July 1, 2022